Jim van den Berg
Jim van den Berg is founder and CEO of JOIN Sports, the company behind the JOIN Cycling training app. As an human performance scientist, he is specialized in training and coaching of cyclists. From this expertise, the idea for an smart and machine learning training plan based on polarized training within cycling was born in 2019.
After studying human performance science at the University of Amsterdam and a master’s degree in Sport & Exercise Psychology at the University of Montpellier (France), Jim founded the training company Robic in 2011. Prior to this, he was a trainer with the training company Webtrainer run by Adrie van Diemen. Robic focused on training and coaching cyclists through training guidance, exercise testing and bikefittings. In Amsterdam – next to the Velodrome and the Sloten cycling track – a center was created with multiple human performance scientists, physiotherapists, a sports dietician and sports doctor to provide all the guidance a cyclist could want.